Phishbowl is a DPIIT-certified, seed-funded B2C SaaS startup launched in June 2022, on a mission to make India scam-free. Our vision is to become the most trusted scam detection and prevention platform for individuals and businesses alike. Proudly Made in India, we are redefining digital safety with innovation, intelligence, and impact.
At the core of Phishbowl is a cutting-edge AI-powered scam protection app that acts as your personal fraud detection assistant. Our proprietary, patent-pending technology enables users to instantly check, verify, and stop scams with a single click. The platform leverages the combined power of machine learning, open-source intelligence (OSINT), and human intelligence to stay ahead of evolving fraud trends—offering proactive protection before scams even happen.
Why Choose Phishbowl?
- AI-Enabled Scam Protection: Detects and prevents scams.
- Omnichannel Defence: Works across calls, texts, emails, and social and other digital platforms.
- Machine Learning Enriched: Constantly evolving with new fraud patterns.
- Human-Curated Intelligence: Real people enhance the AI with contextual understanding.
- Simple & Accessible: Easy one-click queries with intuitive UX.
- Affordable for Everyone: Designed to be both powerful and economical.
Recognitions and Milestones
- Selected for incubation by GUSEC (Gujarat University Start-up and Entrepreneurship Council)
- Incubated with IIM Udaipur Incubation Centre.
- Selected for equity based incubation by STPI Mohali.
- Selected for the Neuron Wadhwani Foundation Accelerator Program.
- Featured in the Top 50 Women-Led Startups in India (HerStart Coffee Table Book).
- Part of the 6th Cohort at STPI IMAGE, India’s premier AI & Computer Vision Center of Excellence
- Achieved 10,000+ downloads on the Google Play Store.
Our Team
Co-founder & Product Owner
Fraud & Financial Crime Strategy professional from Mumbai, with 20 years in banking analytics with an MS in Applied Statistics from Royal Melbourne Institute of Technology. A career spanning across India, Australia and N. America, she has served across strategy for Fraud, AML, Authentication and Scams.
Co-founder & CMO
A zealous entrepreneur from Mumbai with 20 years of Sales and Marketing experience working with multinationals and holding an MBA (M.M.S.) from NMIMS. A career spanning across India & Australia, he has set up multiple businesses in the past decade across various industries including services or retail.
