Who are we?
Phishbowl is a DPIIT-certified, seed-funded B2C SaaS startup launched in June 2022, on a mission to make India scam-free. Our vision is to become the most trusted scam detection and prevention platform for individuals and businesses alike. Proudly Made in India, we are redefining digital safety with innovation, intelligence, and impact.
At the core of Phishbowl is a cutting-edge AI-powered scam protection app that acts as your personal fraud detection assistant. Our proprietary, patent-pending technology enables users to instantly check, verify, and stop scams with a single click. The platform leverages the combined power of machine learning, open-source intelligence (OSINT), and human intelligence to stay ahead of evolving fraud trends—offering proactive protection before scams even happen.
Businesses can leverage the negative element data harnessed by Phishbowl, via a quick and convenient API and can reach out to us for more information about it via our Contact Us page.
Why Choose Phishbowl?
- AI-Enabled Scam Protection: Detects and prevents scams.
- Omnichannel Defence: Works across calls, texts, emails, and social and other digital platforms.
- Machine Learning Enriched: Constantly evolving with new fraud patterns.
- Human-Curated Intelligence: Real people enhance the AI with contextual understanding.
- Simple & Accessible: Easy one-click queries with intuitive UX.
- Affordable for Everyone: Designed to be both powerful and economical.
Recognitions and Milestones
- Selected for incubation by GUSEC (Gujarat University Start-up and Entrepreneurship Council)
- Incubated with IIM Udaipur Incubation Centre.
- Selected for equity based incubation by STPI Mohali.
- Selected for the Neuron Wadhwani Foundation Accelerator Program.
- Featured in the Top 50 Women-Led Startups in India (HerStart Coffee Table Book).
- Part of the 6th Cohort at STPI IMAGE, National AI & Computer Vision Center of Excellence, with just 4 startups selected in AI/CV
- Interviewed by the420.in India’s largest Fraud & Cyber online magazine.
- Selected by OctaNE for equity based funding
- Received the TIDE 2.0 Grant from MeitY
- Recognised by FCRF (Future Crime Research Foundation) as Top 50 women in Cyber.
- Hosted on a podcast by CyberNiti
- Achieved 10,000+ downloads on the Google Play Store.
Meet Our Team
Our Founders
Shweta Patel – Co-founder and CPO
Shweta Patel is a seasoned Fraud & Financial Crime Strategy professional from Mumbai with over 20 years of experience in fraud strategy and AI modelling. She holds an M. Stat. from the Royal Melbourne Institute of Technology and has built a global career spanning India, Australia, and N. America. From starting her journey as a campus hire at American Express to serving as Executive Director (Fraud Risk) at JPMorgan Chase, she has saved over $100 million in fraud losses. As Cofounder of Phishbowl, the world’s first scam prevention app, Shweta continues to pioneer innovations in fraud prevention.
Mazdiar Patel – Co-founder and CMO
A zealous entrepreneur from Mumbai with 20 years of Sales and Marketing experience working with multinationals and holding an MBA in Finance from NMIMS. A career spanning across India and Australia, he has set up multiple businesses in the past decade across various industries including immigration, overseas study, visas and retail. He leverages his extensive industry experience and strategic mindset to drive brand visibility and business growth. His deep understanding of consumer behaviour continues to shape Phishbowl’s positioning in a competitive landscape.
Our Mentors
Anunay Gupta – Mentor (Business & Strategy)
Anunay is Founder Managing Director at Xcelyst Partners, a global consultancy enabling businesses to leverage their data assets for transformative impact. He brings global experience with an entrepreneurial bent of mind. In his prior role as Managing Director at JPMorgan Chase & Co, he was a member of the India Leadership Council. Previously, he co-founded Marketelligent – a leading consultancy in advanced analytics serving global clients that was subsequently acquired by Brillio. He has also had opportunities to build, scale and lead risk and analytics teams at Global Capability Centres (GCC’s) of large global banks: JPMorganChase, HSBC, Citi.
Yuvraj Gadadare – Mentor (Technology)
With 14+ years in tech training and leadership, he has mentored 10,000+ learners in Java, .NET, Full Stack, SQL, React, Node and DevOps. A former Tech Lead at eSuccessfor Solutions & Services, he has delivered impactful programs for Cognizant, Diabose, and Pelican Brown, and served as a visiting industry mentor for various engineering colleges across Maharashtra. Now Director at CIIT Training Institute and YSAAS Infotech, he combines deep technical expertise with a passion for empowering the next generation of tech founders in the B2C SaaS domain.
Sudarshan Nair – Mentor (Product & Partnerships)
Sudarshan is a senior BFSI leader with a deep banking heritage and over 27 years of experience spanning Standard Chartered Bank, Citibank, ICICI Bank, Experian and most recently as the Chief Product Officer and founding member at the Indian Banks Digital Infrastructure Company [IBDIC]. He has built and scaled digital platforms for MSME, retail banking and for the credit bureau while leading large product and partnership strategies across India and global markets. His exposure also straddles creating digital public infrastructure and analytics-driven client solutions, working alongside large banks, NBFCs and Fintech companies. Sudarshan valuably combines strategic foresight with execution discipline.